Flora Foods – crum.

$22.00
Crum. is a chocolatey treat that brings back childhood memories. It is refined sugar-free, gluten-free, dairy-free, preservative-free, GMO-free, vegan and organic.
Clean Ingredients / Materials
Ethical Practices
Sustainable Practices
Social Impact
Expert Reviews

I love that it’s a chocolate powder made not just with real ingredients, but that it uses superfoods like mesquite and maca to give it that “malty” flavour and extra nutritional value. It’s very versatile as an ingredient (can be used in hot drinks or sprinkled over yoghurt) and the “crunch” is distinctly nostalgic. The flavour gives more “cacao” than “sugar” which I see as a positive as it can always be sweetened further by the end user. I’m always impressed by a product that is a “treat” yet has a commitment to using quality, wholefood ingredients, providing consumers with a more nutritious alternative to pantry staples they know and love.

Super fun product to add as a topping to all kinds of foods and even hot chocolate! Cute and attractive packaging! Plus it tasted great! Managing business growth and revenue means it can be challenging to hit all sustainability goals, but they are heading in the right direction!